environment | Random Thoughts of a Student of the Environment

Help save the Great Bear rainforest November 13, 2008

Posted by Raul in environment, environmental NGOs, EPIC 08, public policy issues, Web 2.0.
Tags: environment, environmental NGOs, forest conservation
2 comments

Credit: Dru!

Many people have asked me throughout the years if I have ever considered a career in conservation. While my PhD degree is in environmental studies, and you could argue that my work in pollution control would pretty much amount to some form of conservation, I hadn’t been much of a fan. And since forestry isn’t really my area, for a while there I neglected discussing or researching anything that was forest conservation-related. Until I heard of Simon Jackson. I met Simon in person and did a really quick interview for HappyFrog when he was a keynote speaker at EPIC 2008. And then Darren informed me that they (Capulet) were helping Greenpeace, Forest Ethics and Sierra Club BC with their campaign to make the Provincial Government “Keep The Promise”

You might ask why did I bring Simon Jackson into the discussion. Well, here is the thing: the work that Simon has done to protect the Spirit Bear is pretty much in line with the work that the coalition of environmental non-governmental organizations (GP, FE and SCBC) are doing: conserving the forest helps conserve the spirit bear’s habitat.

Credit: Art Catcher

In my research, I’ve written about how ENGOs use various types of strategies to galvanize public opinion (often, through mobilizations). This time, the work that these organizations are doing goes beyond protests and engages in a Web 2.0 kind of mobilizations: writing electronic letters to the Provincial Government.

You, too, can help this worthy cause by sending an email to the Provincial Government (the site is really well designed so all you really have to do is fill out the data form and voila! off you go).

As you can see, environmentalism is not dead, is well alive and kicking! Please contribute with this worthy cause. You can also participate in a photo contest (check links here) and follow their Twitter account (yeah, kinda cute that the Spirit Bear has a Twitter account, hehe – he better follow me back!). Furthermore, you can join the Facebook group (no thanks, I don’t do Facebook, but you can!). EDIT – And you can join the photo contest on Flickr!

In total Web 2.0 fashion, if you need more to be convinced, I invite you to watch this video:

Adaptation and vulnerability to floods and climatic events in Mexico September 1, 2008

Posted by Raul in academic life, climate change, environment, Focus on Vancouver, food for thought, public policy issues, sustainability, Vancouver, vulnerability and adaptation, wastewater, water, water policy.
Tags: climatic change, environment, floods, risk, vulnerability, water
1 comment so far

This post is worthy of much more in-depth content, but I just wanted to show that the municipality where my parents live is really unprepared for extreme rain. The photos and video shown below show the local river almost entirely flooded (and rather polluted, as you can see).

As you can see, cars are at serious risk of being taken by the river. The local authorities are rather unprepared for these extreme rain events. But the funny thing is, I wonder how prepared are the Metro Vancouver municipalities. I will be doing some research on this topic upon my return to Vancouver.

Greenwashing, greenhushing and the IKEA Way June 30, 2008

Posted by Raul in environment, food for thought, public policy issues, sustainability.
Tags: Canada, corporate social responsibility, environment, sustainability
2 comments

Often times, I get so carried away with the whole social media and tech discussions (try Googling iPhone Rogers and you’ll know what I am talking about) that I tend to forget to talk about the field where my expertise lies: environment. I did not go to graduate school in this field just to let it slip through the cracks. So I was quite pleased to see a few opportunities opening for me this week to have enviro-geek discussions on my blog, and meld my two worlds: tech-geeky and enviro-geeky.

Darren Barefoot is helping IKEA Canada spread the word about IKEA’s most recent initiative: The IKEA Way. What is this? In a nutshell,

The IKEA Way is our promise. We promise that we’re working towards having an overall positive impact on people and the environment. In other words, we’re going to be nice to people and nice to the planet. Sounds ambitious for a global company? It shouldn’t. We believe it’s just part of smart business, but more than that — it’s the right thing to do. [The IKEA Way – What We Do]

In the academic literature I have frequently come across the concept of “GreenWashing”. In non-enviro-geek terms, greenwashing refers to the deployment of a series of strategies and tactics that will make your company “look” green but it does not mean that you will indeed be undertaking measures to reduce your company’s environmental impact.

While doing a little research for this post, I came across a really neat article on TreeHugger titled “Greenhushing doesn’t help anyone“. So what is greenhushing? Pretty much the opposite of greenwashing: when a company doesn’t want to promote its environmentally-conscious efforts for fear that they will be taken as greenwashing.

As Stiffelman points out, greenhushing may just be as bad as greenwashing. Why not promote your efforts if you are actually a company that is trying to better its environment? That’s one of my own personal pet peeves. If you have it, flaunt it! The whole concept of eco-labelling is predicated on this idea – my products are more environmentally-friendly, thus merit eco-labels (be it SeaChoice, Forest Stewardship Council, Environmental Choice or any of the other ecolabels floating around).

The IKEA Way seems to me like a good initiative (I have been perusing the website and offered some feedback on how the website and the overall initiative can be strengthened). Of course, there is work to be done, but at least, these are some steps towards better environmental performance. And besides, who doesn’t like IKEA furniture? I do… 😀

Moreover, this looks like a perfect mesh of Web 2.0 and environment. This is the direction where my own work is going to go, I can see that. I like to harness the power of Web 2.0 to effect social change and sustainability. Hat tips to Darren for pointing me out to the IKEA Way.